Digital Marketing

Digital Marketing

Digital Marketing is a key way to reach a large number of consumers. Pearson & von Elbe can help you with everything: search engine optimization, website design optimization, creative content, social media marketing, Google Analytics and Ads, marketing calendars, and in-depth reporting.

Digital Marketing is here to stay, and its massive staying power is attributable to one key characteristic—the fact that it keeps evolving. We’re here to help you evolve with it and stay on top of your digital marketing and social engagement.

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Search Engine Optimization

Search Engine Optimization (SEO) is the process of optimizing the content, technical set-up, and reach of your website so that your pages appear at the top of a search engine result for a specific set of keyword terms. The goal of SEO is to attract visitors to your website when they search for products, services, or information related to your business.

SEO enforces the need for a well-constructed and easy-to-use website, valuable and engaging content, and the credibility for others to recommend you by linking to your site or mentioning it in social media posts. Contact us to get an SEO audit today and we can help you get your website it top ranking shape!

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Social Media Marketing

The benefits to social media marketing are endless. You can increase your exposure to potential customers, gather more leads, reach a targeted audience, utilize analytics, build brand loyalty, and increase your website traffic – to name a few.

At PVA, we can help you craft social media content, calendars, and imagery all at a budget that best fits your needs.

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Google Platforms

Google Ads provides an incredible opportunity for businesses to exercise Paid Search Marketing. PVA is an official Google Partner and is practiced in Google Ads and Google Analytics management and analysis.

Whether your business has a small or large budget, PVA is dedicated to assisting your business in achieving results. Our team is committed to developing the best strategies that will increase overall brand exposure, reach, and engagement on Google Platforms. Whether it’s giving your campaign a facelift or developing a campaign from the ground up, PVA has you covered.

SEO Audit

PVA offers a free initial SEO analysis of your website. We look at how easy it is to find your site through Google and the other search engines. We also compare the results to your competitors’ sites to see you where you stand in the rankings. Then, we’ll start piecing together an SEO plan to increase your search results and overall website experience.