Tag: Marketing

facebook boosted posts and ads manager

Facebook Ads & Boosted Posts: What’s Best For Your Social Media Strategy?

By Katelin Shaft, Digital Marketing Coordinator at Pearson & von Elbe Advertising Managing Facebook and other social platforms in an ever-changing digital world can prove to be difficult at times — even for individuals who are well versed & trained in social media management. As business owners, your sole goal on social media is to…
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February 4, 2022 0
woman listening to music with headphones while on laptop

More Listeners Streaming Audio During the Workday Means More Opportunities to Reach Them

Originally posted on Ad Week by Melissa Paris, Senior Director of Sales Research Everything about our daily lives has been disrupted over the past year, and our workday is no exception. Music and other forms of audio content have powered workers’ days from the dawn of radio, with 70% of Americans listening to some form…
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March 26, 2021 0
marketing in economic hardships

How Marketing Can Thrive in the Worst of Times

From the Great Depression to the economic tumult of this great pandemic, there is a common thread for marketing: Every downturn brings opportunity and innovation. What happened to marketers, media and agencies during past downturns? There were layoffs, closings and cutbacks—no surprise. But every deep recession also saw great innovation with new companies, products, services…
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September 21, 2020 0
digital marketing

How Digital Marketing Can Help Your Local Business Grow

Written by Shawn Byrne, Forbes Online Times have indeed changed. It seemed like only yesterday when businesses were entirely dependent on traditional marketing avenues to get the word out about their products and services. Now experts are saying that digital ad spending worldwide is expected to account for half of the predicted global ad spending across all…
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February 27, 2020 0
google ads

Easy Steps to Get Your Google Ads Ready for 2020

Even the most sophisticated Google Ads accounts need a good clean-up every once in a while. And what better time to do so than the new year!?


January 8, 2020 0

Social Media Tips for Your Brand to Implement in the Future

View PVA’s Top Social Media Tips for Your Brand to Implement in the Future


August 14, 2019 0
Duluthian Magazine features PVA Pearson and von Elbe Advertising Agency, Duluth MN

Duluthian Features PVA

PVA wishes a huge thank you to the Duluthian Magazine article featuring our creative services. Special thanks to Steve Isola and Andrea Busche at Admax for the great photos and very kind write up! View the full article here: Creativity on Tap By Andrea Busche Clients rely on Pearson & von Elbe Advertising’s Professional and…
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March 21, 2019 0
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